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Tala Lighting
Sustainable
Lighting Brand
Founded in 2015 in London, Tala Lighting focuses on environmentally conscious lighting solutions, combining sustainable design with innovative e-commerce experiences.
THE CHALLENGE
Tala Lighting faced a poorly performing website, which lacked technical and e-commerce expertise. Goals included:
– Conducting a full technical audit and improving backend code efficiency
– Optimizing the site’s speed and functionality
– Implementing proper SEO and modern hosting solutions
– Building editable landing pages to support performance marketing
– Establishing smooth processes for ongoing updates and issue tracking
– Optimizing the site’s speed and functionality
– Implementing proper SEO and modern hosting solutions
– Building editable landing pages to support performance marketing
– Establishing smooth processes for ongoing updates and issue tracking
OUR METHODOLOGY
A Four-Phase Strategic Approach
- 01
Discovery & Technical Audit
Reviewed backend code, hosting environment, and website structure to identify performance bottlenecks and areas for SEO improvement.
- 02
Repairs & Optimization
Cleaned broken or disruptive code, improved page load speed, and optimized the site for user experience and e-commerce functionality.
- 03
Development & CMS Enablement
Built editable landing pages, updated payment systems, and implemented processes for managing multiple small projects efficiently.
- 04
Support & Retainer Work
Established Jira-based workflow, assigned account managers, and provided proactive support for technical and UX improvements on an ongoing basis.
THE SOLUTION
We delivered a faster, more functional e-commerce platform tailored to Tala Lighting’s business needs.
Our team, including developers, account managers, and leadership support, provided:
– Technical and backend improvements for speed, reliability, and SEO
– Enhanced CMS functionality for performance marketing campaigns
– New payment system integration and UX optimizations
– Clear workflows and ongoing support through a retainer arrangement
– Technical and backend improvements for speed, reliability, and SEO
– Enhanced CMS functionality for performance marketing campaigns
– New payment system integration and UX optimizations
– Clear workflows and ongoing support through a retainer arrangement
MEASUREABLE IMPACT
Results That Matter
Dramatically faster site speed and smoother navigation
Operational
Efficiency
Streamlined ticketing, project tracking, and communication
Enhanced
CX
Improved UX, payment system updates, and editable landing pages
These results demonstrate the value of expert technical support combined with clear project management and continuous collaboration.
WE ARE AMAZING
Why They Chose Us
- Professional, reliable, and responsive account management
- Clear and actionable technical guidance
- Proactive support even outside standard hours
- Expertise in e-commerce platforms and UX improvements
VISUAL SHOWCASE
Excellence in Action
Sotech have been our technology partner for many years, helping us build an industry-leading website and bespoke training platform that provides a seamless learning experience for our customer base of more than 50,000 students worldwide. These recent updates to our front and back-end systems keep us at the forefront of online DJ education, and were implemented without disruption. We're pleased to continue our partnership as we find new, innovative ways to better server our growing student community.
Steve Canueto,
Digital DJ Tips
SoTechnology's team deliver solid back-office development work, helping us streamline our internal systems and increase our ability to self-serve. Communication is clear, deadlines are met, and the end results are reliable and well-structured.
Lee Harries,
Head of Ecommerce
“Thanks to SO technology’s efforts, the transition to the new system was smooth and without issues from customers. The team was attentive, responsive, and personable throughout the project. We enjoy working with them because we like them as people too – always very important! The are a fabulous team!”
Faye Morse,
Head of Production, Digital DJ Tips
Default Text
Hello. This thank you is so belated that it is embarrassing. However, I wanted to take a moment to thank you and your team for everything you did in creating our web site. I know it was a rocky road at some points but the outcome was remarkable. I’ve been travelling at industry events for over a month and I receive unanimous praise for the site everywhere I go. Please pass on my deepest appreciation to all. Best.
Owner of Bernhardt Design
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