Digital DJ Tips
Bespoke Training Platform for
Digital DJ Tips
The world’s largest online DJ school, offering skill-focused courses, a subscription program, and exclusive partner training with leading DJs and producers worldwide.
INDUSTRY
SERVICES
Product Strategy, UX/UI Design, Full- Stack Engineering
LOCATION
Gibraltar
TEAM SIZE
8 Specialists
THE CHALLENGE
Digital DJ Tips needed a modern, custom training platform for their global students. Their goals included:
Upgrading their platform (27 courses and one subscription product) to a slicker, more up-to-date framework Streamlining and unifying multiple databases for efficiency. Enabling students to manage their own payments and subscriptions with ease. Delivering a smooth, mobile-friendly user experience. Ensuring a seamless migration without disruption to customers.
OUR METHODOLOGY
A Four-Phase Strategic Approach
- 01
Discovery & Research
Conducted comprehensive user research, competitive analysis, and technical audits to identify core pain points and opportunities for differentiation.
- 02
Design & Prototyping
Created a modern design system and interactive prototypes, validated through user testing to ensure intuitive navigation and improved task completion.
- 03
Engineering & Implementation
Built a high-performance, scalable architecture using modern frameworks, with comprehensive testing and seamless migration from the legacy system.
- 04
Launch & Optimization
Executed a phased rollout with continuous monitoring, A/B testing, and iterative improvements based on real user data and feedback.
THE SOLUTION
We transformed their learning experience with a fast, scalable, mobile-ready platform tailored for growth.
Our compact but skilled team of 2–5 experts delivered a custom training platform with advanced subscriptions and payment tools, a rebuilt scalable database, a mobile-friendly interface, seamless content and user migration, and added features to meet evolving needs.
MEASUREABLE IMPACT
Results That Matter
Smooth migration to the new platform with zero customer issues reported
Positive
User Feedback
Happy customers and limited bugs post-launch
Controlled
Timeline
Delivered with only a small, agreed extension to accommodate added features
Operational
Gains
More efficient admin workflows and fewer manual interventions
These results were achieved within 6 months of launch, demonstrating the immediate
business value of strategic design and engineering investment.
WE ARE AMAZING
Why They Chose Us
- Strong industry reputation and referrals
- Honest, personable, and easy to work with
- Alignment of values and work ethic
- Flexible approach to evolving project scope
VISUAL SHOWCASE
Excellence in Action
Ready to Transform Your Digital Experience?
Partner with So Technology to unlock growth through strategic design and engineering excellence.
Strategy + Creative + Tech
Address
- St Georges House,
- 15 Hanover Square,
- Mayfair,
- London,
- W1S 1HS
Opening Times
- Mon - Fri
- 8:45 - 17:30
- info@sotechnology.ai
- +44 1908 410707
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